Netflix: “The world’s interest in Turkey is increasing exponentially”

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The giant name of the video side Netflix According to the signed Cultural Affinity Survey, the world’s interest in Turkey is increasing exponentially.

The official statement made by Netflix Turkey on this issue was as follows:Netflix continues to bring Turkey’s original stories to 190 countries. The entertainment service, which has produced more than 30 local productions to date, has carried out a comprehensive public survey to measure the impact of these productions in different parts of the world. 13 thousand people from the USA, Germany, United Arab Emirates, Brazil, Spain, Saudi Arabia and Chile participated in the ‘Netflix Cultural Affinity Survey’, which was held for the second time this year. According to the company, the most striking results of the research are as follows:

Netflix members watch Turkish productions 1.5 times more than non-Netflix members. In other words, Netflix is ​​instrumental in bringing Turkish culture to new geographies by making domestic productions more visible.

-People who watch Turkish TV series and movies on Netflix are 2.6 times more likely to visit Turkey as tourists than those who don’t. The three countries with the highest increase in tourist interest worldwide are Brazil, the USA and the United Arab Emirates, respectively.

TV series and movies also increase the interest in Turkish. The rate of those who say “I want to learn Turkish” among those who watch Turkish productions on Netflix is ​​4.6 times higher than those who do not. The country where the interest in Turkish has increased the most is the USA.

– Among those who watch local productions on Netflix, the rate of those who say “I am interested in Turkish culture” is 29 percent higher than those who do not. Similarly, interest in Turkish cuisine increases by 29 percent, interest in Turkish history by 27 percent, and interest in Turkish literature by 22 percent.

The desire of those watching Turkish productions on Netflix to meet Turkish people and do business increases by 27 percent. The rate of those who say, “After watching Turkish productions, my desire to buy products and services produced in Turkey has increased” is 17 percent.

Research shows that interest in the creative industry is growing exponentially. While the interest of people watching Turkish productions towards Turkish directors increased by 4.6 times and the interest in actors increased by 4.9 times; The rate of following players on social media increases 5.2 times.”

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Making the statement that domestic productions enter the top 10 lists in many countries, Netflix also stated the following on the subject: “The productions that bear the signature of Netflix Turkey so far have managed to become one of the most watched in dozens of countries. Olive Tree, which entered the ‘Top 10 TV Series’ lists in 45 countries in 2022, which we are preparing to leave behind, and Yakamoz S-245, which repeats the same success in 35 countries, are just a few of them. In the movies, Sen Yaşaya Bak, which was released this year, was included in the ‘Top 10 Movies’ lists in 76 countries, and Love Tactics in 70 countries.

Among the Netflix series that will be broadcast in 190 countries in 2023, there are many interesting productions such as Şahmaran starring Serenay Sarıkaya and Burak Deniz, We were running away from the novel of the same name by Perihan Mağden, “We were running away from you”, and “Creatured”, created and directed by Çağan Irmak. exists.

Starring Nejat İşler, 10 Days of a Good Man, Last Call For Istanbul, which reunites Beren Saat and Kıvanç Tatlıtuğ, and One Night with Ayzek, written and directed by Cem Yılmaz, are among the films that will meet with 223 million Netflix members next year. only a few.”

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