The world’s largest internet search engine, Google, has announced the list of the most searched trends and topics in the world in 2021. This list also refreshes our memories of 2021 with all its ups and downs.
We have compiled the highlights of this year in the list that Google announces every year.
a difficult year
While the Covid pandemic shook the whole world, in 2021, one of the most sought-after words, in keeping with the spirit of the era, was “Doomscrolling”.
This concept means that we expect to read more bad news than we are exposed to as we constantly scroll down the screen of our phone.
According to a statement from Google, the concept is searched around the world “more than ever before”. In January, the number of people searching for “doomscrolling” reached its peak.
For many people around the world, this year has been one of uncertainty and stress. While curfews were implemented in many places, international borders were closed and flights were stopped.
While people are trying to find the latest information about the Covid virus online, many have typed exactly what they are doing into Google’s search engine: Doomscrolling
Mental health
In 2021, “mental health” was so sought after in the world for the first time.
While many people closed their homes due to the pandemic last year, many people whose loved ones and relatives lost their lives due to the virus also mourned. Due to the effect of loneliness and isolation on human psychology, “How to protect mental health?” and “How to heal?” Questions like these are sought after more than ever.
On the other hand, the fact that the concept of “body positivity”, known as body positivity, and the concept of “suggestion”, which aims to overcome negative thoughts, are among the most sought after, indicates that we pay more attention to our mental health in 2021, which we will leave behind.
climate change
This year, we had on our minds not only the health of our souls, but also the health of our planet.
The whole world witnessed the devastating effects of climate change, from Hurricane Ida in the USA to forest fires in many countries, including Turkey, throughout 2021.
According to Google’s data, we wondered if a “greener” and “better” life was possible, and we searched the internet for ways more than before. For example, worldwide “How to protect” and “sustainability” trends are searched more than ever before.
The search trend of “effects of climate change” around the world, from metropolises to tropical islands, has never been more sought after.
It shouldn’t be a big surprise that these expressions are most sought after in Fiji, one of the countries most affected by climate change in the world.
https://twitter.com/bbcturkce/status/1468656624248233993?s=20
money matters
As a result of the uncertainties created by the pandemic in the economy, many people were worried about losing their jobs in 2021.
Therefore, the trend of “being your own boss” was at the top of Google’s list.
Many people searched for entrepreneurial opportunities and searched the search engine “How do I start my own business?” Wrote. This phrase also precluded the question of “how to find a job” among search trends.
Indeed, according to official data, more than 4 million people resigned in the US alone in October.
For many people, the pandemic was a time when they paused and reconsidered their priorities in life. Many people set out to look for career opportunities where they would receive higher pay or greater satisfaction.
Tell me Google, what does NFT mean?
One of the most searched words under the theme of making money was NFT.
NFT, which can be traded with cryptocurrencies, is defined as certificates that represent the existence and authenticity of the works in the digital environment.
NFT is not a concept that emerged this year, but after the founder of Twitter, Jack Dorsey, sold the first tweet in history for $ 2.9 million, our curiosity about NFT increased.
Among the words most often put in front of the concept of “how to create (or produce)”, NFT came to the fore.
British Royal Family
Prince Harry, Duke of Sussex, grandson of Queen Elizabeth II, and his wife, Duchess Meghan Markle, who announced that they had withdrawn from all their duties in the British Royal Family last year, gave their first television interview to the famous US presenter Oprah Winfrey in March.
The Meghan-Harry interview has become the “most searched Google Trends interview in history”.
In an interview with Oprah, Meghan Markle also hinted that there were some “racist” comments about the skin color of their son Archie in and around the Royal Family, and this made headlines all over the world. The couple also touched on the tensions they had with the Royal Family during the interview.
But that wasn’t the biggest television event of 2021.
korean TV series
While most of us spent our time between four walls due to pandemic restrictions, we also had time to watch TV series back to back.
The South Korean series Squid Game, which also went down in history as the most watched series in Netflix history, became the most sought-after television series in the world.
Squid Game tells the story of a group of people who get involved in a deadly race for survival to earn money.