Tag: pleasures
Counterfeits: when technology becomes the ally of luxury houses
Hermès bag, Louboutin pumps, Cartier watch… Internet users eager for bargains sometimes come across advertisements at prices that are too low to be honest. With the Internet, counterfeiting has experienced…
“Luxury should no longer be synonymous with abundance”: meeting with Justine Hutteau, co-founder of Respire
“When I was little, I hoped to one day work in the luxury sector and have the means to buy beautiful pieces.” Those who scrutinize the landscape of new committed…
Luxury is also getting into green packaging
Major brands are taking up the challenge of integrating it into the circular economy. Luxury is an experience. However, the case is part of this character of rarity and prestige.…
Recycling, repair, traceability… How the luxury sector is organized
Faced with the climate emergency, the luxury giants are multiplying eco-development and recycling programs. “France is proactive: since January 1, it has adopted a law that prohibits the destruction of…
Gucci, Hugo, Balenciaga… When Web3 becomes an essential asset of seduction for luxury
Last year’s must-attend Gucci event was held in an even more surprising location than usual: in May 2021, the luxury house opened the Florentine Gucci Garden for two weeks on…
Watches, clothes, furniture, shoes… How about trying them on from a distance?
Fred The jeweler provides its customers with a remote fitting module for its customizable Force 10 bracelet. For this, the house called on Hapticmedia, which designs custom 3D configurators. Once…
François Perret: “I liked the idea of putting the Ritz in a cup”
Develop a street-food offer in a palace. This is François Perret’s daring bet, with his concept of the Ritz Paris Le Comptoir, created a year ago. “I was keen to…
Tequila: how to explain the return to grace of Mexican alcohol
A 70 cl bottle of Tequila Clase Azul, Ultra, Extra Añejo sold for 3,770 euros at La Grande Épicerie de Paris; a bottle of Tequila Amor Mío Extra Añejo at…
Hangar Y: in Meudon, a former warehouse rehabilitated in the service of art
Located on the edge of 10 hectares of forest and not far from the Meudon observatory, Hangar Y is a former warehouse for airships. In 2018, Didier Gouband, president of…
“La Caserne”, a responsible fashion incubator in the heart of the 10th arrondissement of Paris
At the end of the afternoon, children are playing on the cobblestones of the courtyard. On leaving school, near the Château-Landon metro station, their parents made a detour to the…