Google buys Alter for $100 million

Google buys Alter for 100 million


internet giant Googlecontinues to buy the companies it sees as the future. This time, the company incorporated Alter.

Google, It is one of the most active names in the technology world in closing the less used services and adding new ones instead. Last shelves cloud gaming-focused Stadia The internet giant, which made a lot of noise with its 100 million dollars signed an agreement and alter buy your company took. Alter, which is reported to have reached an agreement with Google two months ago, is working on digital avatars prepared on the basis of artificial intelligence. Content producers or brands can create animated digital avatars or characters through the system established by Alter. In addition to ready-made options, custom designs are also allowed here.

to your life facemoji It is reported to have started as a company and was founded by Jon Slimak and Robin Raszka. alter, It doesn’t look like it can bring huge revenue to Google for now. However “metaverse” In the future, such special avatar systems will be used more and will attract attention. In this respect, the internet giant aims for a long-term return on investment.

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Google’s umbrella company Alphabet recently shared financial results. group in the last quarter $69 billion revenue and $13.9 billion net profit explained. Firm in the previous quarter $69.7 billion in revenue and $16 billion net profit had explained.

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