Generali among the most transformative companies in Italy

Generali among the most transformative companies in Italy

(Tiper Stock Exchange) – generals has been recognized byInstitute for Transformative Innovation Research of the University of Pavia as one of the ten most innovative Italian companies in terms of business and digital transformation and sustainable, social and environmental transition.

Innovation – explains Generali in a note – represents one of the strategic pillars of “Lifetime Partner 24: Driving Growth” plan of the Generali Group, which foresees investments in technology and digitization equal to 1.1 billion euros, with the aim of increasing customer value through the “Partner of Life” model, expanding digital consultancy capabilities and establishing an omnichannel approach of distribution.

The Group is also investing in the development of shared platforms, new skills in the use of data and a greater adoption of smart automation and artificial intelligence technologies.

The Institute for Transformative Innovation Research has the objective of generating an impact for the innovation ecosystem, through the investigation of the forms of transformation within organizations and ecosystems.

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