(Finance) – Almost one in four Italians (24%) chose to travel over the Easter weekend to join relatives and friends, go on holiday or simply take a day trip. This is what emerges fromColdiretti/Ixè analysis which highlights the Italians’ desire to escape despite the sudden return of the cold and worries about the war in Ukraine. The favorite destinations – underlines Coldiretti – remain those along the peninsula that allow you to optimize the limited time available, with almost all vacationers (95%) who have chosen a national destination, from the sea to the cities of art up to the countryside and to the mountain.
The very popular farmhouses where second Friend Terranostra campaign over half a million Italians will be there, driven by the desire to be outdoors in search of good food. An offer that also drives i small villages with less than five thousand inhabitants where 92% of typical national productions are born according to lColdiretti/Symbola investigationa wealth preserved over time by agricultural businesses with a daily commitment to ensure the preservation of historical crops.
Scountryside celtic as a destination it is also a trend favored by the calendar of a high Easter – explains Coldiretti -, in spring with the awakening of nature involving plants, flowers and migratory birds, above-average temperatures after a boiling winter but also agricultural activities with land preparation and sowing.
Based on the indications of Friend Campaign to choose one of the 25,400 Italian agritourism companies – underlines Coldiretti – is also the push towards an all-Made in Italy tourism of proximity, sustainable in terms of costs, distances and respect for one’s well-being. A trend that has led the structures to also increase the offer of activities with innovative services for sportsmen, nostalgics, the curious and environmentalists, as well as cultural activities such as visits to archaeological or naturalistic itineraries or wellness.