One of the pioneers of premium automobile retailing in Turkey Borusan Automotive Groupthis time “Borusan Next” It draws attention with.
In the official statement on the subject, the following was stated: “Stating that they have completed their plans to create a fully integrated service network in automotive retailing. Hakan Tiftik, Chairman of the Executive Board of Borusan Otomotiv, He said that they aim to fill an important gap in the market with Borusan Next. Stating that consumers who want to buy used cars have trust problems and want to see a corporate structure. Mohair, “When we look at the market today, for every 0 km automobile sold, approximately 8 transactions are made in the second-hand market. This ratio clearly shows the size and potential of the second-hand automotive market. “As Borusan Automotive Group, we are excited to be bringing together the premium service quality and trust we have been offering to our customers in both the new and used automobile markets for 40 years, now under a new brand name,” he said.
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Stating that in addition to the BMW, MINI, Jaguar and Land Rover brands they represent under the umbrella of Borusan Next, they also buy and sell other local and foreign brands. Mohair“The inquiry pages of all our vehicles on our Second Hand platform operating under the umbrella of Borusan Automotive Group, Borusan Next www.borusan.com Integration with the official website has been completed. All cars on the Borusan Otomotiv Second Hand platform can now be viewed on the new website. In addition, our Borusan Vehicle Tender company, which joined us last year, will continue to tender for corporate customers under the umbrella of Borusan Next.
When our work is completed, our customers will have access to all services related to the second-hand automobile market, such as expertise, buying and selling, exchange, tender and valuation, from a single point, through a fully integrated structure. While our customers can access our entire vehicle stock via online channels, they will initially be able to examine the cars at Borusan Next’s modern and comfortable service point in Samandıra. “Borusan Next will continue its expansion in metropolitan cities with its service point in Istanbul Kağıthane, which will open its doors in the coming days,” he said.
İlker Baydar, General Manager of Used Car Platform, “As Borusan Next, the new brand of Borusan Automotive Group, we are opening a new page in the Turkish automotive industry. Borusan Next serves consumers who want to buy, sell or exchange second-hand cars with its extraordinary customer experience. This structure, nourished by Borusan Otomotiv’s experience in the premium segment, brings a total innovation to the second-hand automobile market with its own, customer-centered service points. We maximize our service performance with our new management model in the second-hand market, which sees high volume vehicle sales every year. Borusan Next, which first opened its doors in Samandıra, Istanbul, will expand its service area with investments in Ankara and other metropolitan cities.” said.
Borusan Next purchases and sells all makes and models of vehicles in accordance with the criteria it has determined. In addition to its sales service, it also cooperates with its expert financing support team to offer customers the most suitable payment terms. Borusan Next, which started to provide service with its first branch in Samandıra, will open its second branch in Istanbul in Kağıthane. Borusan Next Ankara will be put into service in Balgat very soon.”