YouTubeis on the agenda once again with the ad blocker ban that has accelerated globally in recent months. taking.
YouTubein the last quarter of 2023 ban ad blockers expanded its process globally. The company, which now detects ad blockers installed on browsers and wants them to be turned off, will prevent people from using ad blockers in the new period. seeing ads or It directs you to become a paid Premium subscriber. The company also took a slowing down step in this regard and As far as we learned today, the process has been accelerated once again. The company currently detects those who enter the platform with ad blockers turned on and slows down the site by imposing a delay. In other words, YouTube, which seriously disrupts the experience offered and tries to ensure that ad blockers are turned off by making people wait, is receiving reactions on this issue, but Both he and the creators earn income through advertisements. According to the information provided by companies producing ad blocker plug-ins in recent months, due to YouTube’s step It was learned that a record number of users began deleting the ad-blocking plug-ins they had installed from their browsers. This seemed like good news for YouTube, but that wasn’t exactly the case. Because it was reported that a record number of ad blockers were currently installed. It is said that people are avoiding YouTube’s blocking. moving towards stronger ad blockersIt is stated that after the price increases, negative effects were also observed on the number of Premium users.
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So what does the company itself say about this process? Google’s official statement on this matter Like this: “The ads we show help you support the creators you love and help billions of users around the world use the streaming service. You are violating YouTube’s Terms of Service when you block its ads on the platform.
If you use an ad blocker, we’ll ask you to allow ads on the platform or sign up for Premium. If you continue to use an ad blocker, we may block your video from playing. Allow ads on our service or sign up for Premium to ensure your experience is not interrupted.”
The company also admits that there may be some problems in the detection process and says the following about it: “If you don’t have an ad blocker or it’s already turned off but you see a message about turning off the ad blocker, please contact us. To report an issue, go to the bottom left corner of the message and click Report a problem.”
Premium After the increase in the monthly package for the individual package in Turkey at the end of last year, 57.99 TLmonthly for family plan 115.99 TL, monthly for student package 37.99 TL, For the annual package 579.99 TL needs to be given.