“Wine in China is experienced as a luxury product, but it is disconnected from the terroir”


“Château Beijing, France, wine, China”, by Boris Pétric

“Tibetan Antilope Castle” is how a wine estate located in Bordeaux in France, was renamed after being bought by Chinese investors. As the 20th Congress of the Chinese Communist Party comes to an end, we leave the political sphere for a dive into the Eldorado of wine. In his last essay, Château Beijing, France, wine, Chinathe anthropologist Boris Pétric, research director at the CNRS, teacher at the EHESS in Marseille, deciphers the reasons for the Chinese craze for wine, but also the clash of cultures that Franco-Chinese cooperation can represent in this estate, between attachment to the terroir dear to French winegrowers and Chinese obsession for the control of living worlds.

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