Mediazone, which includes Mackolik, Onedio, EPN and TVEkstra, continues to incorporate channels with different user bases in the rapidly growing field of digital media and advertising technologies. Webtekno, one of Turkey’s most established and strongest channels in social media in the technology vertical, joined Mediazone with the agreement made between Mediazone co-founder and CEO Kaan Kayabalı and Webtekno founder İbrahim Akman. Within the scope of the same agreement, İbrahim Akman also invested 1.5 Million USD in Mediazone.
Kaan Kayabali about subject,
“With this acquisition, we are adding a very strong technology vertical to the Sports, Agenda, News and Life categories in which we are very strong. With Webtekno, we will focus on every aspect of technology, which has now become a part of our lives, and ensure that all our readers and followers closely follow the age we live in. We are very excited about the synergy that will occur between Onedio, EPN, Webtekno and Maçkolik. I also know that İbrahim Akman will contribute a lot to Mediazone with his past experience and knowledge. “We will continue such strategic moves this year as we did last year,” he said.
İbrahim Akman in,
“I think Webtekno’s place is very critical in Mediazone’s plans on digital media and advertising technologies, and I have full faith that these plans will come true. That’s why, in addition to the Webtekno merger, I will continue to be a part of this vision and dream by investing cash in Mediazone. “Webtekno will continue to do what it does best by expanding the scope of its publishing in the technology vertical and will now deliver the content it produces to more people, and as a Mediazone investor, I will provide all the support I can to Kaan Kayabalı and the Mediazone team in this process to realize their plans,” he said.
Mediazone YKB and Istanbul Portfolio General Manager Barış Hocaoğlu whereas;
“The steps we have taken to get the largest share of Turkey’s digital advertising market will continue. We reach at least 50 million digital users every month through Mackolik, Onedio, EPN and Webtekno, and 11 million households via televisions through TVEkstra. “Our aim is to provide advertisers with the best and most comprehensive service in the most effective way,” he said.
