Volkswagen makes its decision for the future of the “R” brand

Volkswagen makes its decision for the future of the R


As the goodbyes followed each other during the electrification transition, the Volkswagen façade made the official announcement for its future “R” badge.

Creating a brand new product range within the scope of the electricity transformation within itself, Volkswagen has placed the “ID” badge at the center of the process. The works, in which a family from 3 to 6 were created in a short time, also brings new decisions for the future of some of the names we are used to from the brand. In this context, we know that we are preparing to say goodbye to a name like Passat. Another important badge that is curious about the future of the brand is undoubtedly the “R”. It seems that the final decision has been made about the R versions, which represent the performance and driving pinnacle of Volkswagen cars. In the new details shared, we see that the R badge will be used in the product range in the upcoming period. This makes us be prepared for “ID R” binaries. requires.

2021 Volkswagen Golf R

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2030 will be a new threshold for Volkswagen R models

When we look at the first details shared about the process, we come across a table where Volkswagen shows 2030 as a threshold for R models. If there is no change, the R brand will be positioned at the center of electric models in the period after 2030 and continue on its way. The badge, which is expected to be taken one step further in scope, is transitioning to a sub-brand, which will be more prominent. In R models, serious revisions will be made in vital elements such as suspension, steering and chassis, apart from the data of the engines. For now, it is a matter of curiosity whether the R will host a Seat-Cupra or Volvo-Polestar-like transformation.

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