Dynamics are changing in the automobile world. One of the names that openly accepts this is Volkswagen CEO Thomas Schäfer.
Volkswagen CEO Thomas Schäfer, In a speech he gave, “Current and future studies, low production and Due to rising costs, we are no longer as competitive as before…” in the statement found. The American company, which lost its model-based sales leadership in the European market a long time ago, expanded into Europe in the electric car market and established a factory in Germany. Tesla (While vehicles such as Golf and Polo used to be the most sold vehicles in Europe, now the Tesla Model Y explosion is seen) and at the same time In the face of the European invasion of Chinese automakers centered on low-priced vehicles in recent years VW, which has lost a very serious level of customers, is now making major investments in order to be more competitive in the future. aims to save costs (10 billion euros for now) and In this context, it is pointed out that major layoffs may also come to the agenda. VW, which wants to increase efficiency in order to reduce prices, Stellantis It is going through a difficult period due to the influence of many intermediaries under the umbrella of the group, which intensifies the competition, and this worries some.
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Before this, the company’s affordable car plan had made a splash. For those who missed it, the Germany-based giant Volkswagen, Like its competitors, it is working on many different projects to expand its electric vehicle series. According to the official confirmation made yesterday, the company is in the Chinese market. It is working on a platform for an electric car model that will be sold for less than 20 thousand dollars..
“Modular Electric Drive Toolkit” that is, the platform that will take MEB as an example is currently within the company “A Main PlatformIt is reported as “. To implement this platform Volkswagen Group China Technology Company (VCTC) The automobile giant, which announced an investment of 1.1 billion dollars based in A Main Platform, directly aimed to reduce the costs. It explains that it will be based on parts sourced locally from China. At this stage of this platform 2026 It is aimed to be ready in 2017.