Twitter could make millions from banned accounts

Twitter could make millions from banned accounts


Elon Musk after that twitter There are significant changes taking place on the platform. The company returns some old banned accounts to the service. brings.

Twitter, last month, it announced that they will ban fewer accounts in the new period compared to the past. The company banning step is now that they will commit after very serious offenses or persistently repeated violations. states. Anyone who engages in illegal activities, threatens harm or violence, engages in large-scale spamming and platform manipulation will be banned, while lighter sanctions will apply in other cases. For example, some violating the policy Tweets will be thrown into the background on the algorithm, in certain cases, in order for people to continue using the platform. he will be asked to delete the tweet that violates the policy he posted. “Account suspension will be used for serious and repeated violations of our policies.” said the firm has been working on opening previously banned accounts for a while.. He also stated that they determined some unnecessary / disproportionate policy rules that caused permanent bans in the past. Twitter, announced in the past weeks that they have begun to restore accounts that were suspended due to violations of these policies.

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The last in this regard isFebruary 1as of ” It was stated that anyone can appeal to the platform for their suspended account.. The date given in this regard has been complied with and Here located in “Appealing a locked or suspended account” page was launched. Twitter will reject any objections on this page.will be evaluated under the new criteria.“, that’s probably why so many accounts will be reopened. Here’s an analysis on exactly this issue..

According to the calculations made by the Center for Countering Digital Hate (CCDH), the platform is It can generate $20 million in advertising revenue per year on just 10 previously banned accounts. A portion of this revenue, which will come from the ads shown under Tweets to be sent by the accounts, may also go to the account holders. If these account holders become Blue subscribers, they will share in the advertising revenue within the scope of the new step. they will be. The ad revenue from these accounts may be good at the first stage for the platform that Elon Musk aims to make big money. However, the posts of accounts banned for posting this hateful content and dangerous conspiracies, can cause much greater financial damage to the platform in the long run. Because advertising companies care about these issues, they rightfully do not want their ads to appear on posts with bad content.



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