Among the sectors that are losing the most is the grocery trade, which was noted for a sharp upswing during the pandemic restrictions. Now it decreased instead by 19 percent.
“After the record growth during the pandemic, e-commerce was expected to decline when society opened up. Together with Russia’s war in Ukraine and its impact on the world economy, it leads to a historic trend break for e-commerce,” says Mathias Krümmel, CEO of Postnord Sweden a press release.
Three industries – pharmacy goods, clothing and footwear and the construction trade – grew during the period. The e-barometer is made by Postnord together with Svensk Digital Handel and HUI Research and consists of company measurements together with a Sifo survey