(Finance) – “After the tough years of the pandemic we are witnessing a substantial recovery in tourist activities which can be further fueled through the tools deriving from the Pnrr and in particular from the Fri-Tur. The good news for sector operators is the postponement to 20 March for the opening of the virtual counter, the date that allows banks to produce the loan resolutions for the entry of applications to participate in the Invitalia portal”. He announced it Eugenio Alaio, Chief Lending Officer (CLO) Banca di Credito Popolareduring the conferenceDestination Naples: hospitality and innovation” promoted by the Order of Chartered Accountants and Accounting Experts of Naples, chaired by Eraldo Turi, which took place as part of the IV edition of Hospitality Sud 2023 at the Maritime Station of Naples.
She spoke on the need to win the challenge of the quality of tourist services Valentina della Corte, (full professor of Economics and Business Management at the Federico II University of Naples): “The quality of services in the tourism sector is linked to two major challenges: the experiential approach accompanied by digital transformation as well as the important input of sustainability. Concepts which over time have developed from the theoretical to the practical level and which today demonstrate the need for companies to adopt innovative management systems that contemplate these aspects”.
The role of accountants has been underlined by Marilena Nasti (adviser of Odcec Naples and member of the Tourism Commission): “The presence of Neapolitan accountants within the fourth edition of Hospitality Sud allows us to talk about the opportunities for tourism companies in terms of innovation, supported by the opening of the call for tenders for the revolving fund for hotel companies which will allow them to invest to adapt to market changes and to intercept all the opportunities offered by the Pnrr”.
Second Liliana Speranza (President of the Tourism Commission of Odcec Naples): “Tourism is a very important source of the economy, financed by the Pnrr with over 1 billion and 200 million euros to improve the offer of operators in the sector. The extension of the opening of the Fri-Tur tender which allows those who work in a city like Naples, which has registered millions of tourists, to consolidate the large induced for the local economy”.
An insight into the transport system at the service of tourists and citizens was offered by President of the EAV, Umberto De Gregorio: “We are behind as a general transport system in Campania because we are suffering decades-long delays on infrastructure and on the purchase of trains. Recovery is giving us a big hand and we are racing against time to make up for lost time. Within three years we will be able to make that leap in quality that everyone expects”.
At the forum they spoke Salvatore Naldi (President of Federalberghi of Naples, who spoke about hospitality services for the development of tourism), Raffaele Sibilio (associate professor of Sociology at Federico II University who focused on hospitality and innovation) and Anthony Ricciardi (full professor of Business Economics at the University of Calabria and president of the Ipe Business School Foundation, who illustrated the “destination Naples” reception project).
The conclusions were entrusted to Arthur Capasso (full professor of Economics and Business Management at the University of Sannio).