Introduced by Apple at WWDC23 AppleVision Pro Company CEO Tim Cook made another statement for the title model. made.
AppleVision Pro As you know, the sales adventure started today. for 256GB $3,499for 512GB $3,699full for 1 TB internal storage $3,899 Of course, the model is a very expensive option. Commenting on this issue, Apple CEO Tim Cook said: “Vision Pro is expensive because it offers the technology of the future today” said. “The product is full of many technologies and we already have 5,000 different patents on it.Cook also made the following statement: “Who knows what will happen over time. But we think we priced it at the right value today.” he also said. So why does Apple Vision Pro really cost so much? The product is expensive because the production cost per unit is really high. Wanting to enter the field with a premium option, Apple That’s why he uses the highest quality materials possible in the model.. For now, a clear production cost has not been announced, but each product is delivered to Apple. It is estimated that it cost over 2 thousand dollars.. It costs high from the start on an aluminum body The installed product has a lens in front of it which also serves as a lens. uses a huge curved glass.
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It is reported that even this glass alone creates a very high cost, in addition to this, the model Two incredibly high-quality micro-OLED displays (It has a total of 23 million pixels) is included. This is specifically sony It is known that the screens said to be produced by are also very expensive, the model is also It contains many cameras and sensors. When we look at the front of the device, there are two main cameras, two side cameras, four downward-facing cameras, IR light sensors, LiDAR and the camera that powers Face ID on iPhones. It includes the TrueDepth camera system.
These are the ones directly outside. The product includes four IR cameras and LED light sensors. Thanks to this equipment, for biometric security Capable of iris scanning and The product, which can also be controlled with voice, hand and eye movements, can record three-dimensional images with external cameras. Another factor that increases the cost of the model is dual processor usage is happening. AppleVision Pro powered mainly by Apple “M2” It gets it from the processor, there is also an Apple signed text in the title just for the sensor data. “R1” The processor is included.
Built-in high-quality speaker that simulates people’s eyes outward facing second screenThe device, which also has microphones and an external battery, has a part cost that is 3-4 times higher than many AR/VR headsets on the market, including high-quality head mounts. On top of that, of course, Apple will most likely kept low compared to other products profit is added, In addition, serious content and advertising campaigns for the mixed reality headset are among the expenses that increase the price.
By the way, this advertisement for the title was also published today: