Around Christmas time, fewer people buy Coca cola and the reason is the increasing consumption of Christmas must. Just as Easter is rarely celebrated without Easter must, Christmas is rarely celebrated without Christmas must.
What really is the difference between Christmas must and Easter must?
New sales figures from Carlsberg show that Swedes drink an average of three liters of Christmas must per person each year. The sales figures refer to “Apothecarnes Christmas must”, which has been a superior favourite.
Norra Norrland best at drinking Christmas must
In the counties of Västerbotten and Norrbotten, Swedes drink an average of almost four liters of Christmas must per person. In Stockholm county, on the other hand, people are not as diligent, but actually the worst in Sweden at drinking Christmas must.
Photo: Jessica Gow/TT.
Unexpected discovery in Christmas must – results in alcohol
The question everyone asks: What is the difference between Apotekarnes and Nygårda Christmas must?