These 3 brands are to be followed closely according to this fashion specialist

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These 3 brands are to be followed closely according to

The most promising claws in 2023? The Lyst platform listed them for us.

The research platform Lyst come to unveil the ranking of brands that have been rising in recent months. To do this, the site evaluated the purchasing and research behavior of its 200 million users, but also the mentions on social networks and the commitment around these labels around the world during the first quarter of 2023.

here is the top 3 according to Lyst:

  • Khaite
  • Magda Butrym
  • Ann Demeulemeester

The Khaite brand

This New York label launched in 2016 by Catherine Holstein, distinguished by the award for the best women’s ready-to-wear designer at the CFDA Awards 2022, has everything to become a big name in fashion. Sophisticated cuts and elegant pieces seduce the stars and influencers of the moment. Between the opening of her first store in the heart of Soho in New York and her fashion shows, which are particularly scrutinized by fashionistas, Khaite hasn’t stopped growing.

  • Trend piece: satin mini dress Liliana.
  • Seen on: Ella Emhoff, Irina Shayk and Alexa Chung.
  • Increase in searches on Lyst: +10% this quarter.

The Magda Butrym brand

Since 2014, the designer Magda Butrym imposes itself in the international fashion landscape with its recognizable pieces and its unique know-how. All meticulously crafted by craftsmen, they feature the label’s signature: flowers. Printed, in 3D or in an XXL version, they give clothing by Magda Butrym a romantic inspiration. The label’s hit? The Magda handbag, which comes in satin and crochet.

  • Trend piece: the floral strapless mini dress.
  • Seen on: Hailey Bieber, Rihanna and Sydney Sweeney.
  • Increase in searches on Lyst: +76% this quarter.

The Ann Demeulemeester brand

It was in 1985 that the Belgian designer Ann Demeulemeester founds, with her husband patrick robin, a brand that bears his name. From their first Paris Fashion Week in 1992, the duo rose to the forefront of the fashion scene. Since then, the label has been talked about thanks to its minimalist rock aesthetic and the stars who wear the house’s creations on the red carpet are numerous. Especially since the very sensual designer Ludovic de Saint Sernin unveiled his first show for the label on March 6, 2023 in Paris.

  • Trend piece: leather boots Stein.
  • Seen on: Kendall Jenner and Hunter Schafer.
  • Increase in searches on Lyst: + 17% this quarter

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