It is with the Belgian brand Valentine Witmeur Lab that the French singer Pomme joins the time of a collaboration around the colorful, eco-responsible and united knitwear.
What can the meeting of the knit and the song look like? Valentine Witmeur and Pomme respond in chorus with an unprecedented collaboration released on September 15, 2022. The Belgian fashion designer got to know the French singer Apple in 2020 and since then, the two women have been using their imaginations to design a rather original capsule together! This is the whole first collaboration from Valentine Witmeur’s brand and a dream opportunity for the singer Pomme, in full promotion of her new album Consolation, to try out a new universe. It is thanks to their common values and their passion for turtlenecks that these two artists have decided to join forces in terms of fashion. The capsule, titled Same Moon, Same Sun is not only beautiful to look at; it also has a solidarity motivation, since it advocates equality of all kinds (men-women, access to education and resources, human rights) and supports theassociation F4GLwhich acts to help young girls in Malawi, by donating half of its profits. To help this charitable organization and be stylish for the fall, it is therefore 8 pieces in knitwear from 160 to 220 euros that you must adopt urgently. What to expect ? contrasts of colorsof the drawings made by the singer Pomme and of course sons eco-responsible quality. So hurry, quantities are limited!
Discovering Valentine Witmeur Lab
Valentine Witmeur launched her brand in 2015, the principle of which is simple but innovative: to manufacture pieces mesh only high quality and work with small stocks so that the collections remain exclusive and reasoned. Her clothes are therefore comfortable while remaining elegant and modern. Her style: graphic and colorful pieces with flowing cuts for an allure day to day, bold and sophisticated. The little extra of its brand is that all the models are made in Portugal in a family workshop who perfectly masters knitting techniques. “Valentine creates clothes that I have loved and worn for several years, made in responsible conditions in Europe with the maximum of recycled materials. I’ve always loved imagining, creating things, objects, songs, and this collaboration allowed me to explore a world I didn’t know, clothing design. I am very proud to have been able to imagine this collection with Valentine and I created my dream clothes with great pleasure.“, explains Apple. A successful partnership!