(Tiper Stock Exchange) – i.Mobile launch the new one countryside TV, on air on the main television stations and on digital and social channels, which wants to invite people to enter the world of ho. Mobile with the claim “I have. and you?”, showing all the advantages offered to customers. There countrysidewhich aims to reach a broad and intergenerational audience, is the result of the contamination of two worlds: traditional advertising on the one hand, and digital advertising on the other.
Testimonial of the campaign is one of the most popular Italian creators, the twenty-seven year old from Bologna Fabio Farati, aka Faffapix, who has over 13 million followers on TikTok. In the TV campaign, the content creator “dives” into the ho logo. mobile, as if it were a space-time gap, to then reappear in a parallel world sitting in an armchair surrounded by the advantages of the “all inclusive” that characterizes the ho offer. Mobile, together with transparency and simplicity.
There simplicity is the heart of ho’s offer. Mobile and it is possible to manage it entirely and comfortably from a smartphone via the official “ho.” app: from activating the SIM in just 5 minutes by uploading a simple video-selfie, to the possibility of checking the remaining credit, the renewal of the offer, the minutes, sms and gigabytes still available, or top up with a gesture. Furthermore, customers, if they are not satisfied with the experience with ho. Mobile, can take advantage of the “satisfied ho. refunded”, thirty days after activation.