Renault, which temporarily started its operations, which it decided to stop after the war between Russia and Ukraine, is in a difficult process.
As Russia moves towards a month in the occupation of Ukraine, the attitudes of the world countries towards this process are focused on economic sanctions. In the past weeks, we have seen the policy of suspending the relations with the Russian market of the brand, which carries out production in many different sectors based in Europe as well as America, in the automobile world. Among the direct group-based steps such as Stellantis, Volkswagen and BMW, Renault is undoubtedly the most curious about its future. In addition to the fact that AvtoVAZ, which is Russia’s largest brand and includes Lada, is in the Renault Group, it is obvious that the partnership on the French side has brought the business to an inextricable point. A devil’s triangle has inevitably formed for the brand, as the French State, which is Renault’s largest shareholder, has come to the fore with its steps on the side of imposing sanctions on Russia since the first day of the invasion process. The operation of the factory in Russia, which has stopped its operations for a while, has received a great reaction. The group recently made an announcement on the matter, announcing that it is suspending activities again until further notice. Difficult decisions await the Renault front in this dilemma.
Russia is ready to take radical measures within itself
Faced with sanctions that will directly affect human life, such as food and beverage, technology and clothing, Russia is also making preparations to bring solutions to this within itself. One of the most striking developments on the automotive side of these preparations has recently been brought to the agenda. The work of the senior officials in the current administration on the step of expropriating the facilities of foreign brands, which made a move to close the economic and working conditions of the Russian people, attracted global attention. Along with this step, which is interpreted as a direct threat to imported brands by many, some brands’ statement that the main reason for the interruption of operations is the supply crisis, stands out among our notes.
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UK boycott call for Renault
Renault, which has a very serious share of 30 percent in the Russian market together with AvtoVAZ, also carries out important activities on the production line. In addition to the Lada models, the factories in the region where important vehicles such as Duster, Sandero and Arkana are produced, employ up to 40 thousand according to the sources. While Nissan’s decision to stop sending vehicles to Russia continues, Renault’s move to start production brought French President Emmanuel Macron and the group’s CEO Luca De Meo to the focus of criticism.
After the announcement of the decision, we see that the reactions from the political wing were not delayed. Chris Bryant, Member of Parliament in the United Kingdom, on the subject; “Renault has recently decided to restart its production activities in Russia, where it has been suspended. Time to stop buying their cars in the UK after this decisionHe called on the public to boycott Renault vehicles. At this point, Dacia Sandero’s being the UK’s best selling car stands before us as another dimension of dynamics. Ukrainian President Volodymyr Zelenski also recently renewed his views that all foreign brands should shelve their relations with Russia.