The 2024 US presidential election is drawing to a close. In the end, it seems that it will be the votes of the wave master state of Pennsylvania that will decide this election as well.
Pennsylvania is also one of the states where both presidential candidates, the Republicans Donald Trump and the Democrats’ Kamala Harrishas spent the most money.
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Most expensive election in US history – total: SEK 38 billion
The presidential candidates spent a total of 400 million dollars, that is 4.3 billion kroner, on advertising – in Pennsylvania alone.
According to the Financial Times, the Republican candidate has collected 1.8 billion dollars, equivalent to 19 billion kroner in donations that have been able to finance a large part of the advertising. The Democrats’ candidate, for his part, has collected more than 2.3 billion dollars, that is, 25 billion kroner in donations.
The presidential candidates usually spend the most money on advertising during their respective campaigns, something that Trump and Harris also did this year. It is precisely in the wave master states that the most effort has been put into it.
Other expenses often consist of administration, travel and fundraising events. However, legal costs can also be counted in Donald Trump’s case.
The Financial Times believes that this election has been the most expensive presidential election in US history. In total, both candidates spent 38 billion kroner, equivalent to 3.5 billion US dollars.
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The presidential candidate who spent the most money on advertising
During his campaign, Donald Trump put down 1.6 billion dollars, equivalent to 17 billion kroner during his campaign, but does not come close to his opponent’s figure. Kamala Harris put down 1.9 billion dollars, that is 20 billion kroner, during her campaign.
11 billion of this 20 billion kroner was allocated to social media advertising, according to the newspaper.
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