The 2024 summer sales are back with thousands of promotions in all departments! The opportunity to treat yourself after the holidays! Here are the high-tech offers not to be missed to get good deals.
[Mis à jour le mercredi 26 juin 2024 à 12 h 00] The sales are back in summer 2024! For four weeks of madness, from Wednesday June 26 to Tuesday July 23 inclusive, merchants will multiply reductions to attract customers, liquidate their stocks and increase their turnover. For the consumer, it is an opportunity to take advantage of promotions to purchase all kinds of products at a lower cost. On condition, however, that you compare the prices carefully – between stores and with the prices displayed before the operation – and not to hang around, because the real good deals disappear very quickly from the stalls. Some online merchants do not hesitate to highlight products on their site at rock-bottom prices even though they are only available in very limited quantities.
And the least we can say is that we finds very interesting promotions by poking around a little, particularly in high-tech. Computers, smartphones, tablets, televisions, wireless headphones, connected objects, computer components and peripherals, gaming… There is something for all tastes and all budgets. And to save you from scouring merchant sites looking for “the good deal”, we have selected interesting promotions, with real discounts, including on major brands like Apple, Samsung, Xiaomi, LG, Sony, Google, Lenovo, Acer, Asus and others at online retailers (Amazon, Boulanger, Cdiscount, Fnac-Darty, LDLC, Ubaldi, etc.), indicating promotional codes which add additional reductions. Feel free to browse it – and come back to it, as it is regularly updated! – to find good deals!
Which brands are participating in the 2024 summer sales?
Of course, all the major specialists in the online sale of high-tech products participate in the sales, from Amazon to Rakuten, including Fanc-Darty, Cdiscount, Boulanger, Rue du commerce, LDLC or Electro Depot, not to mention all other brands and chains, including hypermarkets. Here are links to directly access the presentation pages of their promotions.
What are the dates for the 2024 summer sales?
In France, sales are strictly regulated by law, particularly in terms of their dates and duration, which are set at the national level. Thus, the 2024 summer sales start this Wednesday, June 26, at 8 a.m., for four weeks – compared to six previously –, i.e. until Tuesday, July 23 at midnight in most French departments and territories. Note that some departments and overseas territories are subject to staggered dates. The additional markdowns, which in principle correspond to the time when you can get the best deals, generally take place during the second and third weeks of the sales – but each retailer is free to start them whenever they wish. They should therefore take place on Wednesday, July 3, 10 and 17.
In Corsica, the sales begin on Wednesday July 10 and will close on Tuesday August 6 inclusive. Overseas, with the exception of Mayotte and Guyana, whose dates are aligned with those of mainland France, the sales will be held from Saturday September 28 to Friday October 25 in Guadeloupe, from Thursday October 3 to Wednesday 30 October in Martinique, from Saturday October 12 to Friday November 8 in Saint-Martin and Saint-Barthélemy, from Wednesday July 17 to Tuesday August 13 in Saint-Pierre-et-Miquelon, as well as from Saturday September 7 to October 4 in The meeting.
Some retailers offer promo codes to further reduce prices or finance future purchases. Generally speaking, sales or not, don’t hesitate to consult our practical sheet on promo codes to find discount coupons before making a purchase!
At Cdiscount, you benefit from a €15 reduction from €129 of purchase with the code 15DES1239. At Rakuten, enjoy a €5 reduction from €39 of purchase with the code RAKUTEN5and €30 off for purchases of €299 or more with the code RAKUTEN30.
As with every major commercial operation, we have selected a few offers which seem really interesting to us in view of the characteristics and prices usually charged. This selection will evolve over the days and promotions: do not hesitate to come back and consult it regularly to discover new markdowns. And don’t delay in making a decision if a product interests you, because stocks are limited and real good deals disappear very quickly!
Summer sales 2024: computers (PC and Mac)
Summer sales 2024: computer components and peripherals
Summer sales 2024: smartphones
Summer sales 2024: tablets and e-readers
Summer sales 2024: bracelets and connected watches
Summer sales 2024: audio
Summer sales 2024: video
Summer sales 2024: consoles and video games
Summer sales 2024: connected objects
Summer sales 2024: stricter rules to protect consumers
Obviously, all major brands have sales, sometimes associating them with “good deals”, “flash sales” and other promotions which can sow confusion. Retail sites are actively participating in this widespread clearance sale, practicing on practically all their departments, particularly in high-tech. Note also that sales sometimes also apply to reconditioned products, which allows you to make great savings, as we have seen in previous editions.
However, the 2024 summer sales are part of a very specific context. First, they come after four special years, marked by the Covid pandemic which led to changes in behavior with confinements and health measures. Then, between the promotions and special operations which are now multiplying throughout the year, the sales are much less attractive than in the past. Especially since many consumers are wondering about the incentives for overconsumption and impulsive purchasing, favoring eco-responsible actions and durable goods. In addition, with concerns about the international situation, inflation which has been galloping since the start of 2022 and purchasing power which is decreasing as a result, the mood is not one of buying fever, especially after having spent on gifts Christmas… Not to mention that the shortage of electronic components which has marked these last years – even if it tends to be reduced – has seriously limited the “natural” erosion of the prices of high-tech products, which tend to stagnate when they do not increase.
It is above all the general climate which risks changing the situation in this very particular period. We feel a sort of weariness with this excess, unless it is concern about the economic situation? Still, the question will come up again during the winter sales. Some will perhaps have no desire to equip themselves before possible price increases in the coming months, while others will prefer to reserve their savings for other purposes. Especially since numerous increases have already been announced or applied in 2023, whether for fuel, electricity, gas, transport, streaming video services, mobile phone plans or Internet subscriptions. …
In addition, a small “detail” recently changed the situation. Since May 28, 2022, new regulations govern the practices of merchants, in particular for displayed prices, which must no longer refer to inflated and fictitious crossed-out prices (see our article). As consumer associations such as UFC-Que Choisir have already denounced on several occasions, certain merchants did not hesitate to raise their prices a few days or weeks before the sales by aligning them with a “list price” or a “recommended price” which is never used, so as to display an artificially greater discount. This deceptive practice is now strictly prohibited, and that’s good!
Remember that sales can only be applied to products already on sale before the operation, and not to items arrived especially for the occasion. In addition, and contrary to popular belief, discounted devices benefit from the same guarantees as others. As such, they can be repaired in the event of a breakdown but also returned during the withdrawal period if they were purchased remotely, particularly on online sales sites, without having to provide any explanation (see our practical sheet on the right of withdrawal). Details that count on high-tech products…