The release of “And Just Like That …”, the sequel to “Sex and the City”, sparked an unparalleled craze for vintage fashion pieces. Research is exploding, for example, on the Vestiaire Collective site.
Carrie Bradshaw, her sense of style and her wardrobe overflowing with designer pieces are back on the small screen, after more than ten years of absence. A highly anticipated comeback that is already having an impact on the fashion world. Because if friendship and love are at the heart of the series And Just Like That, fashion nonetheless takes a back seat. In fact, Carrie Bradshaw, Miranda Hobbes and Charlotte York have acquired the status, since the start of Sex and the City, real fashion icons. And if the first episodes of the revival have just been unveiled (December 9 on HBO in the United States and December 10 on the Salto platform in France), they have already aroused the interest of spectators for them. second hand parts. At least that’s what the latest figures reported by the vintage luxury platform Vestiaire Collective. Today, celebrities and our community are embracing a more circular fashion economy, a system to minimize waste and make the most of resources, making sustainability the new staple of every woman’s wardrobe. ” explains Sophie Hersan, co-founder of the site.
Vintage pieces from And Just Like That the most coveted
One only has to take a look at the luxury goods resale platform Vestiaire Collective to realize that the return of the group of girlfriends leaves no one indifferent. Following the launch of And Just Like That, research on the brands worn by these fashionistas in the show has increased significantly. the shiny baguette handbag by Fendi, which Carrie Bradshaw has loved so much since the beginning of the series, is thus one of the most sought-after items with an increase of 42%. Just like the Louis Vuitton “Capucine” bag for which searches for Vestiaire Collective are up 126%. Another object of envy of Internet users: pumps by Spanish designer Manolo Blahnik that Carrie Bradshaw hardly ever removes.
A top dress researched on Vestiaire Collective
One piece in particular was the object of much envy right after the airing of And Just Like That; this is a dress from the New York brand Norma Kamali. Worn in the first episode by Carrie Bradshaw, this sky blue bodycon dress with asymmetric cut quickly found itself in the top searches of Vestiaire Collective. The second hand fashion app saw a 900% increase in searches. We bet that the broadcast of the next episodes of the show may further accelerate this phenomenon.