Tag: Personal efficiency
Franchise: territorial exclusivity put to the test of e-commerce
By nature, brands resort to franchising to deploy more quickly throughout a territory. Each franchisee operates in a geographically more or less extensive catchment area. Without constituting an obligation, the…
Franchise: is clothing still fashionable?
Bad times for fashion brands. The Alliance du Commerce, the leading professional organization in personal equipment, reports an 11% decline in in-store clothing turnover between 2019 and 2022, a fall…
Franchise: Comptoir de campagne, a multi-service grocery store to revitalize villages
A grocery store with everyday products; local services such as laundry, post office, train ticket reservation, photo booth or parcels; a snack area and a free access room allowing residents…
They tell their first steps as franchisees: “A feeling of freedom found”
Morgane Plantrou (Impulse Communication) After more than five years spent in Canada in the press relations sector, Morgane Plantrou, back in France, decided to create her own business in this…
Hygena: betting on the franchise to relaunch
Even when it’s snowing, it’s impossible to miss the turquoise blue and canary yellow façade of the new Hygena store in Annecy-Epagny (Haute-Savoie). This uninhibited choice of colors illustrates the…
Food, housing, nurseries: these sectors in vogue when you start franchising
Inflation and the ambient uncertainty are pushing many French people to change their consumption habits, and above all to spend less. However, in certain sectors, demand remains strong and in…
Accessible and easy to create: the solidarity micro-franchise, instructions for use
Integrating a franchise is a tempting step for entrepreneurial souls. The amount of the entry fee can however slow down more than one applicant. It is indeed necessary to pay…
Franchise: the importance of training before taking the plunge
Follow a training course before starting your franchise business? The proposal may seem surprising, since the networks already offer those who join them to give them all the keys to…
Franchise: five good reasons to take the plunge
Reason 1: reduce the risk associated with entrepreneurship The franchisee who joins a network buys the recipe for proven entrepreneurial success. “In the universe of the franchise, you do not…
Philippe Herbette, CEO of Fitness Park: “Franchising is ideal for developing a brand”
L’Express: How did the Fitness Park group come into being? Philippe Herbette: We are an offshoot of the Moving group, a historic player in the world of fitness, created 35…