Sales of mosquito products soar – as the Swedes prepare for a mosquito year.
This is shown by TV4 Nyheterna’s circular.
– We have not experienced anything like this since the extreme summer of 2018, says Sofia Mari, marketing director at Myggjävlar to TV4 Nyheterna.
This year’s mosquito season has started earlier than normal due to the heat, and it looks set to be a record summer for mosquitoes.
TV4 Nyheterna has called around to some of the major suppliers of products against mosquitoes. All the suppliers we have been in contact with state that there has been a sharp increase in sales.
The mosquito season has been particularly noticeable at the company Myggjävlar, which is run by the distribution company Acreta AB. There, sales have quadrupled compared to the same period last year.
It is about products that work over time, but also “tactical” direct-acting and repellent products.
– We have not experienced anything like this since the extreme summer of 2018, says Sofia Mari, marketing manager at Acreto AB.
Out of stock
The pressure has been so high that some goods are already out of stock at the supplier.
– We will not be able to deliver products all summer, she says.
At Apoteket, sales of anti-mosquito products have tripled compared to the previous year.
– If we look at our sales in May in store and online, we have a strong increase in sales with an increase of almost 200 percent, says Elin Jarl, communications manager at Apoteket.
Similar curve in Norway
The food chain Coop also sees a similar sales curve, where sales have increased by 100 percent compared to the previous year.
Even in neighboring Norway, sales at several large chains, including XXL and Clas Ohlson, have skyrocketed, reports The daily newspaper.
The fact that there are unusually many mosquitoes right now is due to the so-called forest mosquitoes having very good conditions during the spring – with a lot of snow that melts and forms puddles and a high water level. Then the mosquito larvae hatch.