The streamer Tyler “Ninja” Blevins (Fortnite) believes that both Twitch and YouTube still have major problems with him and would therefore secretly suppress his reach.
That says Ninja: In a Twitch stream at the end of January 2025, the streamer says:
I definitely have the feeling that Twitch is still angry with me. Twitch is mad at me because of a mixer and YouTube is angry because I have rejected your offer 3 times. I think I’m Shadowbanned on both platforms.
I mean: let’s not forget that Twitch has packed Russian p*rnos on my stream.
Ninja left Twitch 2019 and was never so successful afterwards
What does he mean? Ninja was by far the largest streamer on Twitch in 2017 and 2018. His channel grew at a crazy pace that someone has never reached again.
Even today, 7 years later, Ninja has the largest channel on the platform with 19.2 million followers. Nobody is almost as big. For his wedding in 2018, he had an average of 77,000 spectators.
But in August 2019, Ninja switched to the competitive platform Mixer from Microsoft for a lot of money.
Because many people continued to come on Twitch, but could not be found there, Twitch used the channel to advertise other streams.
But someone chopped the channel and used the enormous popularity of Ninjas Canal on Twitch to show adult films there. Twitch later apologized to Ninja.
Ninja supposedly refused exclusive deal from YouTube 3 times
And what about YouTube? Ninja indicates that YouTube also tried to recruit him with exclusive deals. Nothing is known about it.
But for a while, YouTube actually lured large streamers from Ninja’s surroundings with exclusive deals onto the platform. But Ninja no longer tied to a platform, but wanted to be a trendsetter and simultaneously stream on several platforms.
In retrospect, he gambled away: because this simultaneous streaming never really worked for him.
Is he really shadowbanned? That sounds like a conspiracy theory. Ninja today has an average of 7,300 spectators on Twitch – this is not as much as before, but still a decent reach. The range has just become less constant in recent years because Ninja has constantly lost in relevance and also much less streaming than before.
You can also see a clear pattern on YouTube.
Ninja has exchanged his relevance to millions of US dollars with the move to mixer and he no longer has the range as with its gloss pages.
The idea that the platforms would somehow keep him “hold down”, sounds a bit absurd. Ninja is now 22 years: in 2017 and 2018 he had a lot of young spectators on Fortnite. When he switched to Mixer in 2019, they will also look for other streamers. The currently most popular streamer at Fortnite is called Clix, who is 13 years younger than Ninja and also Clix Meckert: Twitch streamer says he gets no respect that he has saved Fortnite alone