On Saturday, March 15th, RTL and ProSieben really teamed up. With Stefan and Bully against some Schnulli and blow the star ran on Saturday in prime time Not only two shows with the same target group, but also a suspicious show concept. We clarify which of the two programs could win the quota duel.
The same target group leads to frequent zap
Since Stefan and Bully used a similar target group against some Schnulli and hit, according to DWDL there was an interesting viewer behavior: If advertising ran in one of the two shows, The audience switched: inside to the direct competitor on the other station.
But according to the data from All Eyes on Screen, the audience remained: not necessarily loyal to a show in the inside if they changed the transmitter. This means that the spectators: inside during an advertising break did not return to their original programbut with the competition remained – until the next interruption of advertising.
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Raab and Bully prevail – but also drive a decent defeat
The big ones However, the winners of the evening were Raab and Bully with their RTL show. With 1.38 million viewers: Inside, they settled directly from the ProSieben competition, which reached almost 600,000 less. Raab and Bully were also in the target group With a 13.5 percent market share clearly ahead. Schlag the star was able to secure a almost double -digit market share with 10.6 percent.
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But none of the broadcasters could be really satisfied. So Stefan and Bully against some Schnulli compared to their debut show in December last year Half a million spectators: lost inside. The Star also had 740,000 spectators: inside such a bad quota than ever.
This is how the candidates have cut off: inside the two shows
Raab and Bully could not win again And “Schnulli” Konstantin secured the 250,000 euros. If the star hit, sit down Max and Dilara Kruse against Knossi and Lia Mitrou.