Nanne Grönvall is the artist and songwriter who broke through in 1986 as one of the group members of Sound of Music. Since then, she has both made a career as a solo artist and won the Melodifestivalen together with the group One More Time in 1996. 20 years ago she entered the Melodifestivalen with the song “Håll om mig” – which has now become a super hit in China.
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Received unexpected calls
It all started a year ago when several Chinese companies contacted Nanne about the song “Håll om mig”. The hit had gained super popularity on TikTok in China – where several filmed themselves miming and dancing to the song.
– Then we began to understand that it has become huge in Asia, but above all in China. The Chinese companies wanted to work together with me and the song, so I chose to hand it over to my publisher, says Nanne in an interview in The Express.
Nanne Grönvall 2020. Photo: Johan Nilsson/TT
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English version in progress
Thanks to the spread of the song, the income has continued to roll in for Nanne Grönvall, who says that it is fantastic that a song, 20 years later, can become so viral on the other side of the globe. This spring, “Håll om mig” will be released in English.
In a post on Instagram, Nanne writes that she never gets tired of singing the song.
“Absolutely incredible how songs can get new life virally, and that it has been recorded in so many new versions there, both in Chinese and Swedish,” she writes.
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