1.2 million people tried to enter SJ’s site in the first 24 hours when the trips for Christmas and New Year were released. In addition, many customers had to wrongly pay thousands of kroner in overcharges due to a technical error, and it is these customers who must now be compensated. The Swedish Consumer Agency has received more than twice as many reports against SJ since June 1 this year compared to the previous two.
Sweden’s Consumers now believe that SJ’s ticket chaos may mean that they have broken the marketing law.
– As a company, you cannot sell anything that you cannot deliver. If you do that, then you have to compensate the consumer for the financial damage they suffered, says Maria Wiezell, advisor at Sweden’s Consumers.
On Thursday, SJ promised automatic compensation to all affected passengers before Christmas, but this does not apply to those who paid for the ticket with an invoice.
– Regarding the invoices, we will get back to you, hopefully during the next week, says SJ’s press manager Tobbe Lundell.
In the clip above: See more about why SJ may have broken the law after the technical mess