foldable smartphones It has been highly appreciated by the users and the competition in the market continues to increase. In this context, many brands such as Samsung, Huawei, Xiaomi, Honor and so on are trying to increase their market shares with their new foldable phones. IDC has published a new report about sales figures in the industry and according to the information in the report, 2024 Phone market leader Samsung folded in the third quarter happened. Here are the details…
Samsung Became the Folding Phone Market Leader in the Third Quarter of 2024!
Samsung was the brand with the largest market share in the folding phone market, but the top changed hands from time to time. For example, in the second quarter of 2024, the market leader was Huawei. According to IDC’s new report In the 3rd quarter of 2024, Samsung regained the leadership seat.
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In the foldable phone market IDC announces data on the market shares of brands every quarter. Huawei ranked first in the phone market, which increased in the second quarter of 2024, with a rate of 27.5 percent; Samsung’s market share fell to 16.4 percent. In the third quarter, Samsung experienced a rapid recovery and captured 51.2 percent of the market and became the leader again. This rise is due to the product launched by the brand in July. Galaxy Z Fold 6 and Galaxy Z Flip 6 models are thought to have a great impact.
Huawei Relegated to Third Place
In the third quarter of 2024, the second place in the market was Lenovo with a share of 15.1 percent. Leading by making a show in the 2nd quarter Huawei fell to third place in the third quarter with a rate of 13.2 percent.. Although Samsung made a breakthrough in the third quarter, it may lag behind 2023 throughout the year due to the features of its new phones. Because, although the Samsung side-folding phone Z Fold 6 is ahead of its predecessor in terms of performance, it lags behind its competitors in terms of battery and thinness.
Samsung after the launch in July foldable phone The market entered an upward trend. Although it is behind its rivals such as Chinese-based Huawei in some aspects, South Korea Galaxy Z Fold 6 SE The model was very popular. Z Fold 6 SE won the appreciation of users with its large screen and thinness. Samsung, which improves itself and brings innovations in the field of foldable phones every day, is expected to find a place in the market with phones with competitive prices in the coming period.