After Recep İvedik 7 came to Disney Plus, the number of viewers of the platform in Turkey doubled, approaching 12 million.
After being active in Turkey in June, Disney Plus managed to reach large audiences in a short time, and with its localization policy, it started to include productions that it believed would attract attention in Turkey. Recep İvedik 7 Disney PlusIt has made a huge impact since the day it went on the air.
Recep İvedik 7 doubles Disney Plus
The films that have welcomed millions of spectators in movie theaters now meet their audiences on digital platforms as well. While the films of the Recep İvedik series have been screened in movie theaters so far, the last movie of the series appeared on Disney Plus.
Disney Plus, which carries out an intense communication campaign on Recep İvedik 7 and tries to reach its potential customers through many different channels, especially social media platforms, seems to have paid off for these intense efforts.
According to Gemius Audience’s data, Disney Plus has remained in the band of 5.5 to 8 million users since its first day of broadcasting in Turkey, while Recep İvedik found the doping he was looking for. The number of visitors of the platform reached 12 million after the last of the Recep İvedik series, which made a huge impact in the cinemas and broke box office records, was released exclusively for Disney Plus. In other words, Disney Plus was able to double the number of visitors in a short time thanks to this wind caught only in December.
Click for Recep İvedik Trailer.