A new movement is emerging in aesthetic medicine practices, proposing to reveal the natural beauty of a face. A range of non-invasive treatments, barely perceptible to the naked eye and particularly effective.
There cosmetic surgery took a big step today! Often criticized due to its unsightly results, botox and hyaluronic acid injections have some limitations. But recently, aesthetic treatments have embraced new procedures much more subtle. A novelty at the heart of a well-known trend.
What trend is aesthetic medicine inspired by?
Particularly popular in the world of fashion, the phenomenon of “Quiet Luxury” is now taking over aesthetic medicine. Literally translated as “discreet luxury”, this trend serves to designate, in terms of fashion, a minimalist look appropriating the codes of luxury in a non-ostentatious way. A movement modeled on the beauty sector aimed at promote the natural radiance of the skin. To embody this trend, who other than Hailey Bieber and her impeccable complexion? The American influencer, famous for her glossy lips and baby skin is the very quintessence of “Quiet Luxury”. In another register, Kate Middleton appears most of the time wearing minimalist makeup in natural tones which also puts her on trend. In addition to this less is more beauty, which has widely proven itself, aesthetic medicine also plays a role in the phenomenon of “Quiet Luxury”. This turns towards lighter injections, so as to magnify natural features rather than modify them. Thus, the result is much more sober and discreet than before.
How to adopt this trend?
As you will have understood, “Quiet Luxury” does not tend to transform a face but to enhance it. As relayed by Dr. Alexandre Koustmantis, plastic and aesthetic surgeon based in Paris for the Cosmopolitan website: “In recent years we have witnessed a real democratization of aesthetic medicine. We have many more requests for non-invasive carein particular because we talk about it more, whether on social networks or in the media”. This is why three flagship treatments have emerged:
- The mesolift : superficial injections of vitamins, mineral salts, antioxidants and hyaluronic acid aimed at deeply hydrating the skin
- Baby botox : multiple microdosed injections targeting surface wrinkles
- Radio frequency : the emission of very high frequency electromagnetic waves intended to firm the skin and combat sagging.
New ultra-light treatments that are formidable in the long term.