The 2022 FIFA World Cup kicks off in Qatar. The media workshop receives Christophe Jousset, head of the sports department of RFI, then Jérôme Cazadieu, editorial director of the French daily The Teamwhich present their editorial devices for an event with sporting stakes… but not only.
Christophe Jousset details the ” scale device » deployed by RFI: “ about twenty people in all, all trades combined » for the French-speaking branch only. These special envoys will be interested particularly to the five qualifiers from the African continent – Ghana, Cameroon, Senegal, Tunisia and Morocco – and of course to the French team which continues to interest many listeners in Africa “. Thereby, ” all the matches of the French team and the five African teams will be live and in full on the air from RFI, specifies the head of the sports department. On digital, 44 of the 64 matches in the competition will be followed live on RFI.fr.
Jerome Cazadieu begins by explaining why there was never any question, for The Team, to boycott the World Cup in Qatar. ” It’s essential to be there because if you’re there, you’ll be able to testify. ” Its editorial staff will have around thirty special envoys – ” a classic and reinforced device – accredited by Fifa and the authorities of Qatar. 25 journalists for the daily newspaper and the website, including 6 for the French team alone, and 5 journalists for L’Équipe TV.
The editorial director of The Team recounts the challenge of the synergies of the ” merged editorial on such an event. “ We have to be good in relation to all the expectations of our readers: information, story, investigation, debate, analysis,… We have to be better than the others. He looks back on the digital transition made in recent years, on the creation of the L’Équipe Live and L’Équipe Explore universes, on the organization of the Ballon d’Or, or even the transformation of France soccer.
The objective of The Team is also “ to embrace the challenges of our time “, such as women’s sport and disabled sport: “ We have to make sure that we are not just a newspaper that talks about football, reports, which is aimed at boys “.
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