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A few days before Easter, the 60 million consumers association is helping young and old alike to sort out chocolate eggs from different brands.
The egg hunt is fast approaching… For this moment to be celebrated as it should be, 60 million consumers compared the small chocolate-praline eggs from the brands Cémoi, Ferrero Rocher, Grand Confiseur, Kinder, Milka and Révillon. The goal? Guide families on the differences in quality (and price) of chocolates.
Easter eggs that know inflation
While Easter chocolates are experiencing inflation of 10% on average this year according to NielsenIQ, experts from 60 million consumers have tried to find out more about them.
In this survey, they compared six packs of milk chocolate and praline, from price to composition.
Result ? Those are the “hazelnut milk eggs“of Milka and the”Hazelnut Mini Eggs” from Kinder which turned out to be the cheapest.
“They were respectively sold at 23.97 and 23.57 €/kg in the Hauts-de-Seine Monoprix where we made our purchases anonymously. This contrasts with our comparison of 2022 Advent calendars, where these two brands posted the highest prices per kilo in our sample.“, reveals the magazine.
Another expert observation: the most expensive chocolates were the “praline eggs” Grand Confectioner (€40.95/kg) and the “little pleasures creamy heart with hazelnut chips” from Ferrero Rocher (€39.6/kg).
While the prices of the chocolates differed, they had one thing in common: all the eggs were very sweet.
“Indeed, for 100 g of chocolate eggs, the sugar content varies from 48.6 g for Ferrero Rocher to 60 g for Cémoi“, notes the association.
Unsurprisingly, she reveals that dark chocolate remains the best healthy option to limit sugar content.
Another positive note: among the chocolates studied, no manufacturer used glucose syrup, an ingredient of lesser quality.
NO to diets, YES to WW!
Praline, cocoa and palm oil: real differences between the brands
As for the praline content, it varies considerably from one brand to another.
The Grand Confiseur eggs thus display 27% praline, i.e. three times more than those from Cémoi (9%). Milka comes second, with 18% praline.
As for eggs from Ferrero Rocher and Kinder, they contain 7% and 6.5% hazelnuts respectively, i.e. a praline content of around 13 or 14%.
Gold “in confectionery, it is customary for it to be composed of a mixture containing at least 50% hazelnuts (or almonds) and sugar“, recalls the magazine.
In addition, only the Révillon and Grand Confiseur brands do not use palm oil, a controversial ingredient for its impact on health and the environment.
As for the aromas used, most seem natural: “only eggs from Ferrero Rocher and Milka do not specify their nature, which suggests that they are artificial flavors“, concludes the association.