In this episode of La Loupe, Xavier Yvon explains how a simple application of humorous videos has become public enemy number one with Anne Cagan, deputy head of the Economy department of L’Express and Tech specialist.
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The team: Xavier Yvon (presentation), Charlotte Baris (writing), Marion Galard (editing) and Jules Benveniste (directing).
Credits: Euronews, BFM Business, TV5 Monde
Music and dressing: Emmanuel Herschon / Studio Torrent
Picture credits: Jonathan Raa/NurPhoto via AFP
Logo: Anne-Laure Chapelain / Benjamin Chazal
How to listen to a podcast? Follow the leader.
Xavier Yvon: For this introduction, I had to take some notes, because I must admit that I did not master at all what we are going to talk about. I will explain to you what the “millennial break” is. For that – and by the way to check that I myself have understood correctly – I’m going to do a little demonstration:
I take out my smartphone and press the button to record a video. “Hello everyone, it’s Xavier de La Loupe, as you can see I’m in the studio recording an episode”. And I hit stop.
You may not have noticed the little pause I made between when I started recording and when I started talking. This miniscule latency time is the “millenial pause”: waiting to be sure that the beginning is not cut off. But tell yourself that the youngest, those we call generation Z, have noticed it and don’t care, because this quarter of a second is the illustration of a generation gap. On the one hand, there are those who saw the birth of Facebook and Instagram, and for whom it was necessary to wait for the red button to light up to speak; and on the other those who grew up with all these social networks and who film themselves directly without needing to check that it is running.
The symbol of this break between generations is TikTok: the application of short videos where all the latest trends appear while parents do not understand what their children are doing there, and brands are investing crazy sums of money in it.
But the favorite social network of teenagers has above all become a geopolitical issue: Western powers see it as a threat straight from China. In today’s episode, we are therefore interested in the double face of TikTok, an entertainment app that has become public enemy number one.
For further
PODCAST. What is augmented video surveillance? The Express explains everything
“Bold Glamour” filter on TikTok: the other good reason to attack the social network
TikTok, screens, teenagers: “Arriving at college is a pivotal period”
TikTok: between the United States and China, the ball of the hypocrites