A gamer behavior survey shows stark differences in how Gen Z (11-26) behave compared to Baby Boomers (59-77). Behavior changes significantly, especially when using consoles, Twitch or social media like Instagram. MeinMMO looks at the differences.
What kind of survey is this? The company “tinuiti” surveyed 1,000 players who play daily or weekly and evaluated the results. We requested and evaluated the results of the survey on MeinMMO. The site’s work is apparently aimed at companies that want to know how best to spend their advertising budget in order to reach as many gamers as possible.
The company’s survey differentiates primarily according to age:
In the course of the article, we primarily compare the answers of Baby Boomers (59-77) with those of Gen Z (11-26).
What does “Okay, Boomer” mean? The saying “Okay, Boomer” doesn’t usually apply to 60-year-olds, but to anyone who, in the eyes of people who think they’re cool, doesn’t understand and understand every intricacy of a current trend.
The streamer DrDisrespect (then 38) had to put up with a “Okay, Boomer” from xQc.
Some cheeky and indecent employees at MeinMMO even dare to denigrate venerable editorial managers in this way.
DrDisrespect is 41 years old, he actually belongs to “Gen Y”, but is more often seen as a boomer because he is significantly older than most other streamers:
DrDisrespect was a celebrity on Twitch – his ban is still a big secret today
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Younger players also use gaming for social contacts – older players practically not
Where do you see an important difference? Some Gen Z users specifically use gaming to meet new people (8%) and stay in touch with friends (12%).
Baby boomers hardly use gaming at all (only 3% for both answers).
The most common answers given by both age groups as to why they play are “to relax” and “to be entertained”, with relaxation predominating especially among older players.
Note: The embedded statistics take some getting used to. You have to hover your cursor over the bars to see what they stand for:
Mobile gaming dominates among all age groups – older people have nothing to do with consoles
This is amazing about the survey: One might assume that older gamers primarily play on the PC, and in fact 57% of older gamers surveyed said that the PC was their favorite platform.
But consoles like PlayStation, Xbox or the Nintendo Switch are hardly used by older gamers; instead, like all other age groups, they play more games on their cell phones or tablets.
Twitch, TikTok and Instagram belong to young people
Where else can you see a big difference? In general, older gamers have very little use for streaming: only 10% of boomers watch Twitch at least once a week, while almost every second millennial does. Gen Z is a little less enthusiastic about Twitch.
While 48% of Gen Z gamers and 44% of Millennials said they have bought a game based on a streamer’s recommendation, only 14% of Boomers say the same.
The same picture emerges when you ask players whether they have ever gone to an in-game event, like a concert in Fortnite: the younger, the higher the likelihood.
Where do players get information about games? The most important platform on which gamers find out about new games is YouTube, followed by Facebook and gaming websites. Twitch or Steam only play a minor role in the search for new games.
Facebook is much more important for older players than for younger players. This confirms Facebook’s reputation as a “retired platform”: Younger players are apparently bothered by the fact that they should provide their real name there.
You can also see a big difference with Instagram and TikTok, which are platforms for younger people.
MontanaBlack, who often has to hear in Germany that he is a “pensioner,” explained why Facebook is not for him. He is also only 35 years old:
MontanaBlack terminates Twitch contract – wants to know “who loves him the most”