Carl Pei’s startup Nothing launched its first smartphone in July of this year. Nothing Phone (1) put it on the market. Smartphone brands are known for releasing new models every six months in major markets.
In a recent tweet, Pei announced that “Nothing Phone 2 will not be released anytime soon.” She also shared a bit more about the company’s plans in an interview with CNBC.
Pei, the company Expanding your business in the USA announced his plans. It is said to be in early talks with American carriers regarding the launch of a new phone in the country in the future.
“The reason we don’t launch in the US is because all carriers and what they need to do on Android support your unique customizations You need a lot of additional technical support for We felt we weren’t ready before.” said.
In 2021, Nothing brought in $20 million in revenue. This year, the company aims to raise $250 million, a tenfold increase. However, company still not making a profit. Pei said, “The goal is to be profitable in 2024. We are not profitable at the moment.
And this year became more difficult due to foreign exchange. of our COGS [satılan malın maliyeti] We pay in US dollars, but we make money in pounds, euros and Indian rupees – so everything has depreciated against the US dollar.” says.
In the US, Nothing hopes to rival Apple. However, considering that Apple has a very strong dominance in the US market, this will not be an easy task.