(Tiper Stock Exchange) – netweekpublishing group listed on Euronext Milan, ha launched TVdA in Valle d’Aosta in January, it strengthened its presence in Liguria by acquiring the historic Telegenova brandand (in partnership with the merged Media Group) obtained authorization from the Ministry of Enterprise and Made in Italy for the transmission of contents on two circuit channels – LCN 72 and LCN 74 – broadcast on 14 Italian regions in order to rationalize the group’s commercial proposition.
“The entry of these new television stations, which join the stations already present in Tuscany, Piedmont, Lombardy, Emilia Romagna, Marche, Umbria, Lazio and Sardinia, allows to propose itself to the Italian SME market with an integrated commercial offer paper/web/TV on the Nielsel 1-2-3 area where the group presents its deepest editorial roots”, comments theTO Alessio Laurenzano.
“The dimensions reached by the group also reward us in the context of internationally renowned sporting events such as the prestigious King’s Cup of Spanish footballwhose matches will be broadcast live exclusively in the clear on our local broadcasters, qualifying our advertising offer also with national customers”, he added.
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