Netflix talks to Google for cheap ad-supported package

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Netflix, In the past months, it has officially announced that an ad-supported cheap subscription package will come. That’s exactly about it Google detail on the agenda.

Netflix, here As we reported, the first three months of 2022 compared to the last three months of 2021. lost 200k subscribers. According to the official statement, the company lost subscribers in the second quarter. will reach the full 2 ​​million level. Behind this decline are the increasing number of strong competitors, the account sharing that is tried to be prevented, and especially price increases. So how will this be avoided? For this CEO Reed Hastingswithin the scope of quarterly statements “ad-supported” cheaper subscription He stated that they were thinking about the package. The company, which has not given a date for this before, targeting end of year for package release knowledge was heard. Here is the package for some competitors as well. Google It is reported that talks with

Of course, behind these talks ads is located. Internet giant whose biggest source of income is advertisements Googleof Netflix’s ad-supported package could be the number one ad provider. This partnership, which can be very profitable for both parties, has not yet been formalized, according to sources. Because of the ads Comcast/NBCUniversal and Roku It is reported that he also met with the parties Netflixattaches great importance to this package for a more sustainable future.

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At the end of 2022, Netflix may also start the new era in the system of sharing an account between different houses. Company here wants to significantly reduce the use of joint accounts in the new period we have detailed. According to the official statement, behind Netflix’s loss of subscription is the shared use of more than 100 million accounts.

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