geely, sell more cars He’s trying to use every channel he has. The company, to name a few Volvo, polestar, Zeekr It already has a long list of brands such as Meizu was wholly acquired by Geely when the company’s founder sold its final shares earlier this year. Then, with the statement made today, Meizu, As Geely at Wujie Auto They announced that they were going to manufacture cars.
If we trace the acquisition of Meizu by Geely, Geely executives have denied from the beginning that Meizu would be involved in automobile production. Meizu was supposed to sell Geely or Zeekr branded vehicles in its showrooms. What didn’t work back then was the hiring campaign looking for automotive experts with experience in design and manufacturing.
In August last year, Meizu said, “vehicle tracking method, vehicle terminal and vehicle and server” – a rather confusing filing, followed by the in-vehicle operating system Meizu FlymeAuto was released to the market.
Then Meizu to build their offline store and work on service improvement. A strategic partnership with Aisidi entry. The agreement between the two companies, across China 1,000 experience showrooms building and displaying store designs showcasing all the featured cars.
It looks like Meizu is taking a page from Huawei’s business book. Huawei has decided to sell the Avatr 11 in its flagship stores, and Meizu has decided to do the same. FlymeAuto Seems like Very similar to HarmonyOS and if Huawei can get involved in the automotive business, why not Meizu? It sounds like a match made in heaven, especially with the support of Geely.
The final piece of the puzzle is that of Pandaer, another brand owned by Meizu and indeed by Geely. electric vehicle charging station. Geely made a clever move by buying Meizu and is intent on squeezing every drop of this deal. Meizu at some point, despite its lackluster performance over the past few years was the largest telephone company and many still remember it. Will Geely breathe new life into it?
The boundaries between the auto industry and the tech giants are starting to blur a bit. The car is no longer what it used to be and has become just another device. Sure, it’s by far the biggest and most expensive device, but it’s one, thanks to tech companies. At least some tech companies want us to see it that way. Cars with OTA updates, subscription services, paid upgrades and smart integrations, while we’re not paying attention turned into giant smartphones and now there is no turning back.