After four years of absence, they finally sign their big comeback! The “Journées Particulières” of LVMH return on October 14, 15 and 16, 2022 to make you discover mythical places and extraordinary know-how.
Pieces embroidered with a thousand and one crystals, extravagant cuts and futuristic materials, fashion seems to have no limits. But what is really hiding behind these creations? The giant of the fashion sphere LVMH gives the answer to the most curious fashionistas by opening its doors to the general public on October 14, 15 and 16, 2022. Three days of wonder entitled the “Special Days” of LVMH, which aim to introduce the various trades of the creative workshops as well as the know-how deployed by the craftsmen and small hands at the origin of the clothes of its houses. And it promises to be great! If during the 2018 edition, the event welcomed more than 180,000 visitors in 77 places, this year, the French group is raising the bar even higher by offering visits to 96 sites in 15 different countries. The good news ? The event is completely free.
A hilarious teaser video
For the occasion, the world leader in luxury unveiled a teaser headlining Antoine Arnault, the eldest son of the CEO of LVMH. The initiator of the “Journées Particulières”, launched in 2011, lends himself to the game of acting and thus tries to unlock the secret of the slipper stitch alongside Béatrice in the Dior sewing workshop at 30, avenue Montaigne. After multiple attempts and unfailing motivation, he finally succeeded in the mission, and marked the dates of the event with a common thread.
A funny and light video, which highlights the talents of the designers. Now it’s the fashionistas’ turn to learn, grow and above all dream behind the scenes of the workshops. From the fashion house Dior with the Parisian signature Louis Vuittonvia the jewelry brand Tiffany & Co.these luxury homes are waiting for you!