A surprise Apple Keynote takes place today at 4 p.m. Here’s what we know about the new products expected to be announced.
The essential
- Apple announced a Keynote this Tuesday, May 7. She is one to follow at the moment. New products will be announced.
- This Keynote serves as a (good?) surprise. The firm had accustomed us to two major conferences during the year, one in June and one in September.
- Among the announcements expected during this Apple Keynote, new iPads and an Apple Pencil are currently on everyone’s minds.
- To find out for sure, follow the Apple conference live and in video below.
Live
16:16 – We logically move on to the iPad Pro
The star tablet benefits from a facelift in terms of design and shrinks in thickness. “Thinner than the iPod Nano” specifies Apple. Made with recycled aluminum, it comes in 11 and 13 inches.
16:13 – Already the prices for the iPad Air
Prices are not increasing for new tablets. The base 128GB iPad Air starts at $599 for the 11-inch model and $799 for the 13-inch model. Other versions in 512 GB and 1 TB are arriving.
16:11 – The iPad is the first to jump in
Apple announces a new iPad Air, which will be available in two sizes: a new large 13-inch size, in addition to the 11-inch model. Four colors will be available: blue, pink, light and dark gray. Added to this are several compatible accessories (Apple Pencil, keyboard).
16:08 – Tim Cook retrospective
In a recorded video, Tim Cook was the first to speak. He confirms that the event will be dedicated to the iPad. He also mentions the famous Apple Vision Pro and the MackBook Air.
3:53 p.m. – Follow the Apple Keynote live
Hello and welcome to our live dedicated to the Apple conference. Find all the official announcements as they are spoken.
15:52 – How to follow the Keynote?
The Apple conference starts in exactly 10 minutes. To follow announcements live, several options are available to you. The Apple site is broadcasting the keynote live as is its Apple TV platform. You can opt for the official Youtube channel of the brand but still be careful of slight shifts.
3:38 p.m. – Apple Keynote broadcast from London
The Apple conference will be virtual and can be followed on the brand’s official YouTube channel. But for the occasion, the American firm invited numerous influential journalists to come to the London capital. Formerly, this place housed a power station. It now serves as a campus for the event.
3:10 p.m. – A surprise Apple Keynote this Tuesday
This is a unique event that Apple is offering us to follow this Tuesday, May 7. Accustomed to a very precise calendar which tends towards conferences, its famous “Keynote”, in June and September, the brand surprises us by inviting all the curious during a surprise Keynote, from 4 p.m. French time. Entitled “Let Loose” (“let go” in French), this Apple Keynote was announced by email a few weeks ago. Although its most anticipated event is scheduled in a month, the Keynote Worldwide Developers Conference (WWDC) in June, the American firm is expected to unveil new products and accessories this afternoon that no one expected at this time of year .
In the invitation for its Keynote, Apple opted for a colorful illustration, with colorful apples. No doubt about one of the products that will be presented this Tuesday: an Apple Pencil whose design was very recognizable on one of the versions of the invitation. Many details also suggested the reveal of a new iPad or a tool dedicated to graphic creation.
If you were expecting a new iPhone at this May Apple Keynote, you will be in for a surprise. In its new iPads, Apple could, however, hide some nice surprises with new innovations in touch tablets.
An Apple Pencil and a new iPad revealed?
Products are indeed eagerly awaited by the brand’s subscribers: in addition to an Apple Pencil, Bloomberg journalist Mark Gurman notably mentioned at the beginning of April the release of a new iPad Pro and an iPad Air. The American brand would on this occasion switch to OLED screens, of higher quality, on all of the new iPad Pros. All at prices obviously higher than the last generations.
However, there is no chance of seeing a iPhone 16 come out of the hat. The release of the iPhone is traditionally announced during the big Apple back-to-school Keynote in September and the year 2024 should be no exception to the rule.