Italy at CES 2025: the Italian supply chain of CCAM technologies makes its debut

Innovation NEFET the artificial intelligence system that protects data centers

(Finance) – The Italian supply chain of connected mobility and advanced autonomous driving technologies will make its debut at CES 2025 in Las Vegasfrom the 7 to 10 January. The collective exhibition area, organized by ICE Agency in collaboration with ANFIA and AICAwill showcase Italian technological excellence in the automotive sector.

The ICE Agency-ANFIA-AICA exhibition area will host the Maserati MC20 Cielo equipped withAI robo-drivers for autonomous driving developed by researchers at the Polytechnic of Milan, a cutting-edge project by AIDA (Artificial Intelligence Driving Autonomous) in which the most advanced autonomous driving technologies are integrated into a sports car, an icon of innovation and performance. Visitors will therefore be able to experience an exceptional combination of engineering, design and innovation that reflects and anticipates the future of mobility and represents one of the greatest contributions of Italian excellence to driverless vehicle technology.

The system of AIDA project It is divided into 4 main modules. The first is the perception module: through machine learning processes and the training of neural networks (mathematical models inspired by the human brain) it allows you to identify the surrounding environment from the data collected by the sensors. Perception guarantees the obstacle recognition and classification of static and dynamic objects – such as pedestrians, vehicles and traffic signals – safely and efficiently. The second module deals with the localization of the vehicle in the environment. Autonomous driving technology is based on the use of data obtained from GNSS sensors, which allow the vehicle to obtain information from the satellite and construct its position within a defined map. In short, the vehicle is able, at this point, to know where it is in the world. Following the first two, i planning and control modules, that is, those that define how the vehicle is able to follow a trajectory and, finally, to make decisions ‘autonomously’regulating its speed and avoiding obstacles in its path.

In the exhibition area will be given visibility to AS.CAR.I and HMDriveboth spin-off of the Polytechnic of Milan which introduce highly innovative digital technologies to the automotive market aimed at improving the driving experience of high-performance vehicles. Via theuse of transparent augmented reality (AR) glassesHMDrive allows drivers to see the most useful driving information directly overlaid on the road, improving the safety and driving experience. This is possible thanks to advanced proprietary algorithms necessary for the precise calculation of the position of virtual information. HMDrive technology is versatile enough to be used on any vehicle (cars, trucks, tractors, sports cars). The first application that HMDrive is developing is called “AR visual coach”, capable of helping sports car drivers to improve their driving performance on the circuit through the 3D visualization of trajectory references, braking points, curves and vehicle data .

Finally, at the ICE Agency-ANFIA-AICA exhibition spaceit will be possible to know in detail, through an explanatory video, the Borgo 4.0 project, technological platform for sustainable, connected and autonomous mobility created in Italy, in the Campania Region, by ANFIA-Automotive, ANFIA’s research body, with the involvement of a public-private partnership.

The Campania village of Lioni has been transformed into a laboratory in a real environment of technological experimentation in various complementary fields, where large and small companies in the automotive and telecommunications sectors work in synergy to develop new solutions, materials and intelligent components for the mobility of tomorrow, a concrete example of a smart city and the first example in Europe of an integrated technological platform with intelligent urban and extra-urban roads.

An urban and extra-urban smart road is in fact destined to test the most advanced solutions related to autonomous and connected mobility. New traffic and infrastructure monitoring systems, innovative materials for safer and lighter cars, technologies for the electrification and ecological transition of the sector, in compliance with the principle of technological neutrality, solutions for the provision of infomobility and maintenance services intelligent are the subject of the 16 research and development projects, model testing and derivative innovation projects developed by Borgo 4.0, in which all the main trajectories of the automotive future are involved.

Borgo 4.0 demonstrates how the mobility of the future can be integrated into local contextsbringing innovation and sustainability to a community scale, a model that can also be replicated in larger urban contexts, both in Italy and internationally.

The hope of ICE Agency, ANFIA and AICA is to follow this up first experience at CESa series of future successful participations that can involve more and more Italian companies capable of expressing the most important advances in CCAM (Connected, Cooperative & Automated Mobility) technologies.

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