Instagram has generated more ad revenue than YouTube for years

Instagram is developing a photo contest infrastructure for channels


Instagram, which continues to be one of the most used social media networks in the world, generates more advertising revenue than YouTube. does.

According to a statement made within the scope of a lawsuit, Instagram 2021 in the year $32.4 billionYouTube is $28.8 billion earned advertising revenue. Instagram surpassed YouTube, which it is not a direct competitor, in terms of advertising revenue in 2020 and 2019. Instagram in 2020 and 2019 respectively 22 billion dollars with $17.9 billion It is announced that it generates advertising revenue. In those years, YouTube’s advertising revenue was $19.7 billion with $15.1 billion It was located at the levels. Of course, it should not be forgotten that YouTube has had a “Premium” membership that removes ads for a long time. Premium subscription, which has a large number of subscribers, provides the company with significant additional income. Instagram Many new features are being developed these days. For example, it is developing a “photo contest” infrastructure for channels. Alessandro Paluzzi As found by on Instagram channels Photo contests will be held soon. Followers will participate in these competitions, which will be available in the coming months, with the photos they have taken, and the winner will be determined by the person who started the competition. This infrastructure, which will also include an award or awards, will most likely become very popular in a short time.

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As previously found by Paluzzi “Blend” The new opportunity, which is in a development stage called, will be private directly between two people and will be private by looking at the Reels and other Reels that people share with each other.You’ll probably like these too” style Advice Reels will reveal. It is not yet clear when the feature, which seems to work on an invitation basis, will be released, but the infrastructure is in place. especially couples And Looks like your very close friends will like it.

Again, as found by Paluzzi Instagram currently active He is working on the possibility of sharing retrospectively. Thanks to this feature, which cannot be understood exactly to whom it is addressed or its clear purpose, people will be able to post new posts as if they were shared on a previous date. This feature, which most people cannot understand, is It can be beneficial in the process of reorganizing or editing personal profiles.



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