Inflation, a boon for influencers specializing in bargains

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With inflation soaring, influencers specializing in bargain hunting are seeing their “community” grow day by day. Report from one of these influencers in Oise, one hour from Paris.

Inflation broke new records in the euro zone: +10.6% over one year in October. Unheard of since the first Eurostat measurements in 1997. France is resisting better than its European neighbors with 7.1% inflation over one year. But the rise in prices still weighs on household wallets. And it shows in social media.

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