In another email P4 Gothenburg writes Ica’s sustainability leader as follows:
“As the North Sea shrimp from the North Sea, Skagerrak and Kattegatt lose their MSC certification and have a red light in WWF’s fish guide, ICA will not sell these shrimp centrally”
Photo: Janerik Henriksson/TTB Getting rid of environmental labeling
The popular brand will get rid of its eco-label as of April 24. According to the international marine research area ICES, this is because shrimp fishing on the West Coast is unsustainable.
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