How and on what basis does TikTok recommend content to its “for you” stream?

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one of the most popular social media networks in the world. TikTokHow and on what basis does it recommend content to its “for you” stream?

TikTok, like many other companies Special algorithms are used in the recommendation infrastructure depending on your tastes.. So what are the details of this? An official answer was given to the questions asked about this issue. The company process itself is as follows summed up:At TikTok, we want people to feel empowered to create, connect and interact with. That’s why we develop a variety of features and tools and equip them with resources so that creators and viewers can stay in control of their experience. Today, we’re adding a number of features to these tools that help more accurately identify recommended content in For You streams.

So, how and on what basis is the content recommended to you?

TikTok For You streams allow people to discover diverse ideas, creators, products, and entertainment. Our system ranks and highlights videos based on your activity in our app, including adjustments for content you’ve indicated you’re not interested in. Our aim is to bring you content that is suitable and fun for your interests. We’re also launching a new tool in the coming weeks to help users understand why a particular video was recommended to them.

YOU MAY BE INTERESTED

So how does this tool work?

-Tap the “share” button on the For You stream.
-Then, “Why this video?” Tap the question mark icon.
– On the page that opens, you will see why the video was recommended to you.

Our recommendation system is based on technical models. For this, we have tried to make the following reasons and technical details more understandable. The video you have chosen may be recommended to you for the following reasons;

User interactions such as content you watch, like or share, comments you post, or searches
-Accounts you follow or accounts recommended for you
-Recently published content in your region
-Popular content in your area

This feature is one of the many ways we offer transparency to the people who use our platform. This development builds on the few steps we have taken towards this goal. For example, we publish guidelines for categories of content that are not eligible for recommendation, tools to help customize recommendations, and educational resources that explain how our content recommendations work. We will continue to expand this feature to bring more detail and transparency to content recommendations.”

TikTok’s recommendation algorithm is very powerful, so you can easily avoid seeing the content you don’t want. If you want to have a good TikTok experience, we recommend that you change the language of the application to English and mark nonsense content as “Not Interested”. In this way, TikTok can be turned into the most useful and entertaining social media platform in the world.

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