Good news for fashionistas: H&M is relaunching its major collaborations and inviting the Mugler house to imagine a collection, available in spring 2023.
2004. H&M revolutionizes its history and that of fashion by collaborating for the very first time with a great designer, couturier Karl Lagerfeld. Followed Stella McCartney in 2005, Sonia Rykiel in 2009, Lanvin in 2010, Versace in 2011, Isabel funny in 2013, Balmain in 2015, Moschino in 2018, Giambattista Valli in 2019 or Simone Rocha in 2021. In 2023, the brand has decided to join forces with a French house: Mugler. Led by American Casey Cadwallader since June 2018, the brand has been in the news for eighteen months. Exhibition event on its founder, Thierry Mugler, at the Museum of Decorative Arts from September 2021 to April 2022, disappearance of the star couturier of the 80’s on January 23, 2022, organization of a masterful fashion show for fall-winter 2023-2024 at La Villette on the sidelines of the Spring-Summer 2023 Haute Couture Fashion Week… And now, therefore, a collection in partnership with H&M.
What do we know about the Mugler H&M collaboration?
Information about the collaboration Mugler H&M are still rare. We just know that she “will embody the unique and vibrant spirit of the iconic house” and that it will be available for sale online and in selected stores in the spring of 2023. Which means that it will surely be necessary to rely on sexy jumpsuits, the signature piece of the brand adopted by the singers Dua Lipa And Yseult, vibrant tones and super tight cuts. To embody the campaign for this collection, it is easy to imagine a personality with a sensual universe assumed as a Hailey Biebera Kylie Jennera Emily Ratajkowskia Bella Hadid or a Cardi B. Assumptions that will be verified (or not) when the good weather arrives. Case to follow.