PHOTO: Bildbyrån + Press image from Mio
Frida Karlsson and William Poromaa are Swedish skiing’s most talked about couple.
Now both are teaming up in a completely new mission off the ski slopes.
– It can help us improve a piece of our puzzle, Frida and William say in an official statement.
After the giants Charlotte Kalla and Therese Johaugs farewell to the skiing world, there is a big hole to fill in the absolute world elite. Frida Karlsson is one of the favorites to take over the throne now.
Frida & William
With seven Olympic and World Cup medals, the 23-year-old has already come a long way in his so far short career. By her side, the Swede has her boyfriend William Poromaasince a few years ago, the two Swedish skiing sports’ most talked about love couple.
The article continues after the picture.
But this spring, both made the decision to move apart and the young skiing couple chose to sell their terraced house in Sollefteå. Speculation was then raised about the couple when Frida settled in Östersund and William in Sundsvall.
READ MORE: Frida Karlsson and Maja Dahlqvist want to return to the national ski team – can now be stopped by a crucial detail
The new assignment
The simple truth was that both skiers wanted to focus fully on skiing and are therefore forced to live in different places to get the best conditions for their continued ventures. In later interviews, Frida Karlsson has killed the rumors of a breakup by assuring that they still have a relationship.
The article continues after the picture.
Now the skiing couple is reunited again when Frida and William reveal a completely new mission alongside skiing. The couple have become ambassadors for the furniture company Mio and sowed big poster names in a brand new commercial that has been released, see it below.
– We became interested when we understood that Mio was looking for a deeper collaboration, where it is about more than just exposure. Helping to build knowledge about sleep and how we can optimize it – together with an ergonomist and sleep expert – feels very right. It can help us improve a piece of our puzzle to develop. At the same time, we can contribute with our knowledge and experience regarding training, nutrition and good recovery. It felt right from the start. Mio is a large company with a real family feel. There is no doubt that the investment made in sleep will be made in full. And that’s exactly how we work!, Frida and William say in an official press release.
READ MORE: Jonna Sundling’s honest words after the tough news – now tells the truth: “You won’t see me…”
Tough everyday life
Afterwards, Karlsson and Poromaa open up about their private lives and what the tough everyday life can look like for skiers in the top world class.
– The clock rings at seven in the morning and then we eat fruit. It can be porridge, sandwiches and a glass of juice. After that a little prehab (prevention to avoid injuries) before we roll off for three hours of skating on the roller rink, says the couple.
– About 50 kilometers later we have lunch, something that can be fixed fairly quickly. There are often leftovers from yesterday’s dinner. Then there is usually some time to talk to a coach, have a sponsor meeting and maybe do an interview.
The article continues after the picture.
Then, sleep is extremely important for a skier’s performance, and both Frida and William attach great importance to sleep in order to succeed in their careers.
– When we train the most, we often sleep for half an hour in the middle of the day to be able to complete the second training session of the day as well as the first. But if we are to perform, which is what we want every day, we need about 8-9 hours of sleep at night. We know how important sleep is. It is immediately visible in the results in both training and competition if we change the number of hours of sleep. When we spend as much time as we do, we want to invest optimally all the way, on all parts, for the best possible result, says the Swedish cross-country skiing couple.
What do you think of Frida Karlsson and William Poromaa as skiers? Share the article and have your say!
Watch the video: